Privacy Policy

I will be completely transparent, both in how I work and how I handle the information I collect about my visitors. Here I tell you how and why I process personal data and cookies on my website, as well as my rights and obligations towards you, as a visitor.

Personal data manager

I, Andreas Markevärn, is responsible for the processing of personal data on this website. This means that it is my responsibility to ensure that you as a visitor:

  • Is aware of why and how I collect your personal information
  • Can make active choices to approve or deny the processing and storage of your personal data (I do not process your personal data without your approval)
  • Can update your information
  • Can be forgotten from the system and that the information I process about you is deleted
  • Can have all personal information I store about you disclosed to you
  • Have your personal information in safe custody with me. I do not disclose them to third parties without your being informed and expressly approving how and why this happens

Personal information and cookies

Personal information includes everything that can identify you personally; name, address, social security number, e-mail, etc. In addition to personal information, there are also cookies. Cookies are small files that are sent to your computer via the browser (unless you turn off cookies) when you visit a website. Their function is to gather information about how a visitor uses a website, often to be able to offer customised content. Cookies are a bit special as the Data Inspectorate (which is based on the Data Protection Act in Sweden) has not decided whether they are included in personal data or not.

Even if cookies are not legally covered by the Data Protection Act regarding personal data, I believe that they are so important for your privacy that I treat them that way. And it is important that I store them for you! Read more below about why.

Why do I store your personal information and cookies?

Behind the website, I want to deliver a great experience for any visitor. I want, among other things, to be able to present tailor-made guides and in-depth information, adapted to each person who uses the site. In order for me to be able to do that, I track how visitors click arouund and what they download. This means that I can later give suggestions for further reading within the specific subject, or related areas. Tracking is done using cookies. It is of course possible to use my website without allowing me to store cookies. Then the experience will not be as personal and fantastic as it is meant to be.

If at any time you leave your e-mail address to me during your visit to the website, the cookie will be linked to your e-mail address. This means that, if you give your consent to it, I can email you suggestions for in-depth reading in the area you are interested in, in the form of, for example, guides and blog posts.

How do I handle cookies?

Cookies are tracked using trackers, for different purposes. In our case, it is only a matter of offering the visitor a tailor-made experience of our range. I use the following trackers to track and analyse cookies:

  • Google Analytics
  • Hojtar
  • LinkedIn Insights
  • Facebook Pixel
  • Double Click
  • HubSpot

How long do I store cookies?

I only store cookies for as long as is needed for the purpose.

How to delete cookies in your browser

How you delete cookies from your browser depends on which one you use. You can find guidance via the browser's own interface, or website. Some common browsers and how to delete cookies in them (click for external link):

When do I store personal data?

Cookies are stored continuously, as long as you have approved them. Otherwise, personal data is stored when:

  • You download a guide or other file via a form on my site
  • You start a chat
  • In other ways, hand over personal information to me digitally, for example registration for training / events / seminars, via contact forms, etc.

To give/withdraw your consent

We only start processing your personal data and cookies after you approve the processing, as well as the purpose behind the processing.

You prevent the further storage of cookies and the deletion of already stored cookies via your browser. The procedure varies by browser so we refer you to your browser's help section to find the right way.

In order to be able to download our guides, you must agree that we store your data, in order for us to be able to give you suggestions for further reading in the area. You can unsubscribe from mailings at any time through a link in the email. You can also update your settings for sending via the link in the email. If you unregister from further mailings, your personal data will be removed from our system. You can also contact me via this form.

To update your information

To update your personal information, you just need to contact me via this form and I will solve it.

To be forgotten

To have your information deleted from our systems and registers, report it using via this form

To have your information disclosed and/or exported

To find out which personal data has been stored about you via and to possibly export it to a new supplier, you report this to us using this form. I will then send you all information I have stored as soon as possible.

Third party information

Your personal information is secure with me. I do not sell, trade or transfer them to external parties.

Contact me

If you have any thoughts about how and why we handle personal data & cookies, you are welcome to contact me via this form